Public relations combines multiple forms of media and strategies to share a message in a very poweful way.
My senior capstone project was the highlight of my education. I was a part of a small team assigned to plan and produce the Red Ribbon Week and Safety Campaign for School District 215.
With limited resources and time, our group promoted a message of staying safe and drug-free with the help of local media, a city event, assemblies, posters, hand-outs, one-on-one discussions, and a multitude of activities to students ranging from kindergarten to the 12th grade.
Capstone Project
Campaign Planning
This media strategy plan was for the San Antonio Internship Expedition. This was a group project, providing a full plan, budget, calendar, and visual materials.
Click here to download the full pdf version.
